#OTD in 1920.
The Blue Flame, a four-act play by George V. Hobart and John Willard after Leta Vance Nicholson, opens at the Shubert Theatre on Broadway before a year's U.S. tour. Though described by a critic as "one of the worst plays ever written," it is a commercial success, largely due to Theda Bara as the central character of a vamp.
https://en.wikipedia.org/wiki/The_Blue_Flame_(play)
George V. Hobart at PG:
https://www.gutenberg.org/ebooks/author/4454