"Delta moves toward eliminating set prices in favor of AI that determines how much you personally will pay for a ticket"
AI will determine how much extra you'd be willing to pay for that ticket.
1. Guessing this'll lead to more predatory pricing, not fairer pricing.
2. Look for this to move to other spaces, like rental cars, hotels. Why not food, clothing, your utility bill?
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https://fortune.com/2025/07/16/delta-moves-toward-eliminating-set-prices-in-favor-of-ai-that-determines-how-much-you-personally-will-pay-for-a-ticket/
#AI #Travel
